Federico Giraldo Creative Director
Federico Giraldo - Creative Director
I AM FEDE
I build brand stories that move people—and move markets. With over 20 years of experience across Colombia, Argentina, and the United States, I specialize in crafting cultural narratives that cut through the noise and create genuine connections between people and brands. 
Along the way, I’ve been honored with recognitions from Clio, Effie, The New York Festivals, and El Ojo de Iberoamérica. 
I’m particularly good at nurturing the next generation of creatives. As a teacher at Miami Ad School, I mentor emerging talent in the art of strategy, storytelling, and creative relevance. 
This portfolio encompasses over 20 years of creative work, from my student days in Argentina to high-profile projects on national media in Colombia and the United States. 
Thanks for watching!
CO-FOUNDER & CREATIVE DIRECTOR 
El Puerto Agency®. Miami, FL. 
FREELANCE CREATIVE DIRECTOR 
Conill Saatchi & Saatchi. Los Angeles, CA.
Boden Agency Miami, FL.
FORMER CREATIVE AND COPYWRITER 
Republica Havas. Miami, FL
DDB Colombia, Euro RSCG. Colombia,
DraftFCB.  Argentina.
TEACHER 
Miami Ad. School. Miami, FL. 
Universidad Pontificia Bolivariana, Colombia.
Escuela Superior de Creativos, Argentina.
AWARDS
CLIO, The New York Festivals, EFFIE x4, FIAP x4, El Ojo de Iberoamérica, Lápiz de Acero, El Dorado, Addy x4, Telly x4, W3 Awards x6
BRANDS THAT I'VE WORKED FOR:
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